ANSOLOGY · VEGAN COSMETICS MARKETING ENGLISH
Irene Presents the Hero Product
아이린, 히어로 제품을 소개하다
PART 1 · Unit 4 · 히어로 제품 프레젠테이션 영어
Irene는 대표 제품 비건콜라겐 슈퍼 바운시 세럼(Vegan Collagen Super Bouncy Serum)을 집중 소개한다. 핵심 성분 Phytollagen흰목이버섯(tremella) 추출물, 그리고 탄력 효과를 설득력 있게 전달하는 것이 목표다.
1. 5 PICK · 핵심 문장 채우기 3 MIN
1
This is our hero , the Super Bouncy Serum.
이것이 저희 히어로 제품, 슈퍼 바운시 세럼입니다.
2
It's with Phytollagen and tremella mushroom extract.
Phytollagen과 흰목이버섯 추출물로 만들어졌습니다.
3
It skin elasticity and a bouncy texture.
피부 탄력과 탱탱한 텍스처를 살려줍니다.
4
Just a few cover your whole face.
몇 방울이면 얼굴 전체에 충분합니다.
5
Customers usually results within a few weeks.
고객들은 보통 몇 주 안에 효과를 느낍니다.
product formulated boosts drops notice
2. TALK · 실전 비즈니스 대화 (▶ 대화 전체 듣기) 9 MIN
✨ Presenting the hero serum (히어로 세럼 소개)
Irene
This is our hero product — the Vegan Collagen Super Bouncy Serum.
Buyer
It has a really nice, bouncy texture.
Irene
That's the Phytollagen complex, formulated for elasticity, completely plant-based.
Buyer
And what's the tremella extract for?
Irene
Tremella mushroom holds moisture like hyaluronic acid, so skin stays plump.
Buyer
So it's hydration and firmness in one step.
Irene
Exactly. Just a few drops cover the whole face.
Buyer
Do you have any data on results?
Irene
Yes — in our consumer trial, over 90% reported improved elasticity within a few weeks.
Buyer
That's a strong number for a vegan serum.
Irene
And because it's clean, it suits even sensitive skin.
Buyer
I can see why it's your best seller. Let's talk about the rest of the routine too.
3. ASK · 튜터와 이야기하기 7 MIN
Q1
How do you present your best product in one clear sentence?
Q2
What details make a buyer trust your product's results?
Q3
How do you explain a key ingredient simply?
Q4
Why is a "hero product" important for a brand?
Q5
How would you handle a buyer asking for proof of results?
MISSION
히어로 제품을 영어로 프레젠테이션하기
아래 네 가지 내용을 이어서 한 번에 자연스럽게 말해보는 것이 오늘의 목표입니다. · 6 MIN
① 히어로 제품 이름과 한 줄 콘셉트 소개하기
② 핵심 성분(Phytollagen·흰목이버섯) 효능 설명하기
③ 사용법(몇 방울) 간단히 안내하기
④ 소비자 데이터로 신뢰 주며 마무리하기
📝 EXAMPLE This is our hero product, the Vegan Collagen Super Bouncy Serum. It's formulated with Phytollagen and tremella mushroom extract to boost elasticity and hydration. Just a few drops cover the whole face, and in our consumer trial, over 90% reported improved bounce within a few weeks — all with purely vegan ingredients.